Detailed Breakdown with Checklist: Immediate SEO for Older Videos
Improving the SEO of older videos can revitalize their performance by making them more visible to new audiences. Here's an in-depth guide and checklist to optimize your existing content effectively:
1. Optimize Titles for Better Keywords
- Goal: Make titles searchable, concise, and engaging to improve click-through rates (CTR).
- Steps:
- Use YouTube’s Search Bar or tools like TubeBuddy/vidIQ to find high-ranking keywords in your niche.
- Reframe your titles to include primary keywords (terms with high search volume and relevance to your content).
- Add emotional triggers or curiosity phrases (e.g., "you won’t believe," "proven steps," "the truth about").
- Keep the title under 60 characters so it doesn’t get cut off in search results.
- Example Improvements:
- Original: "How Journaling Made My Dreams a Reality True Story"
- Optimized: "Journaling for Success: How I Manifested My Dream Life"
- Original: "Creating a Vision Board That Works in 2023"
- Optimized: "Vision Board 2025: Proven Steps to Manifest Your Goals"
✅ Checklist:
- [ ] Title includes primary keyword(s).
- [ ] Title is engaging with emotional triggers.
- [ ] Title is concise and under 60 characters.
2. Update Descriptions for SEO
- Goal: Make descriptions keyword-rich and informative to improve discoverability and provide value.
- Steps:
- Rewrite the first 2-3 sentences to include the video’s topic, keywords, and a clear benefit for viewers.
- Add secondary keywords naturally throughout the description.
- Include links to related videos and playlists to boost watch time.
- Add a call-to-action (CTA) like: "Subscribe for more personal growth tips."
- Use 2-3 relevant hashtags (e.g., #VisionBoard, #Manifestation).
- Example Description Structure:
- Intro (with keywords):“Discover how I used journaling to overcome self-doubt and manifest the life I’ve always dreamed of. In this video, I’ll show you simple journaling techniques that you can start using today to boost clarity and confidence.”
- Value (keywords & links):“Looking for more personal growth tips? Watch my playlist on mindset shifts here: [Link]. Don’t forget to check out my vision board tutorial for manifesting your goals in 2025: [Link].”
- CTA & Hashtags:“If you enjoyed this video, don’t forget to like, comment, and subscribe for weekly tips on personal development. #JournalingTips #SelfGrowth #Manifestation”
✅ Checklist:
- [ ] Keywords included in the first 2-3 sentences.
- [ ] Links to related videos and playlists added.
- [ ] CTA added.